Social Media Management

Managed social media presence for degree program, including main social account and cohort specific account. Through these accounts I created content to showcase student work, promote upcoming events, and represent our program to prospective students. This included reels, carousel posts and stories, many of which were gaining 1K+ views.

Some of the events I promoted via these accounts were our annual degree show, our presence at the New Designers 2023 show, as well as various fundraisers we organised to raise money for these events. I ensured they all had cohesive and professional graphic identities, and capitalised on viral audios (where appropriate) to generate engagement.